D1.ticker / CRO.ticker
Playfly Engagement Recap
October 17 – October 23, 2026
Verified clicks only · D1.ticker & CRO.ticker
Impressions
237,059
+2.7% wk/wk
prior week 230,723
+6.9% vs 4-wk avg
Verified clicks
59
-57.6% wk/wk
prior week 139
-48.7% vs 4-wk avg
Unique clickers
52
-59.1% wk/wk
prior week 127
-46.8% vs 4-wk avg

Clicks by placement

DestinationVerified clicksUnique clickers
Playfly.com — sponsor blurb & FanScore Event Space creative
playfly.com/		2621
Playfly contact
playfly.com/contact		1919
Playfly FanScore flipbook
go.fliplink.me/view/D4D83900-26D5-4561-926D-D46476A9FDE9		87
Playfly: How We Win For You
playfly.com/howwewinforyou		22
Playfly / Denver ticketing extension
playfly.com/post/university-of-denver-extends-ticketing-partnership-with-playfly-sports		22
Playfly college
playfly.com/college		11
Playfly Pro
playfly.com/pro		11
Total5952

Most-clicked item

Standing sponsor blurb · 21 unique clickers

Playfly Sports, the sports industry’s leading revenue maximization company

“Playfly Sports, the sports industry’s leading revenue maximization company, drives growth for its partners across the sports ecosystem – including 2,000+ brands, 100+ professional teams and 65+ college athletic departments. Playfly operates an expansive portfolio of services with a data-driven and fan-focused approach to maximize revenue yield in key growth areas, such as media, sponsorship, ticketing, premium experiences and fan engagement offerings.”

Ad graphics this period

CreativeDestinationFirstSendsClicksUnique
Playfly101726.gif
Playfly101726.gif
playfly.com/collegeOct 17111
Playfly101826.gif
Playfly101826.gif
playfly.com/howwewinforyouOct 18122
Playfly101926.gif
Playfly101926.gif
playfly.com/post/university-of-denver-…Oct 19122
Playfly_FanScore_Chart.gif
Playfly_FanScore_Chart.gif
go.fliplink.me flipbook; playfly.com/contactOct 19498
PlayflyFanScoreEventSpace.gif
PlayflyFanScoreEventSpace.gif
playfly.com/; playfly.com/contactOct 20277
PlayflyFanscoreLoyalty.gif
PlayflyFanscoreLoyalty.gif
playfly.com/contactOct 21288
PlayflyunlockedAuburn.gif
PlayflyunlockedAuburn.gif
playfly.com/contactOct 22144
PlayflyNoSeasonTix.gif
PlayflyNoSeasonTix.gif
playfly.com/contactOct 22144
Playfly100Franchises.gif
Playfly100Franchises.gif
playfly.com/proOct 23111

Editorial content mentioning Playfly

No editorial coverage of Playfly was identified in this period’s 14 sends.

Other Playfly placements

PlacementTypeSendsClicksUnique
Playfly.com sponsor blurb
“Learn more” text link		Standing sponsor text blurb92116

Every clickable Playfly placement that ran this period drew at least one verified click. The Playfly morning-edition masthead ran in 7 sends as unlinked branding and carries no click destination.

Everyone who clicked

All 52 unique verified clickers, VIP subscribers first, then alphabetically by last name.

NameNotesWhat they clicked
Mike Alden VIPFormer AD @ MissouriPlayfly contact
Hannah Bazemore VIPFormer AD (left for Florida State, Aug. 2026); Melissa Wendt named Interim AD Sept. 17Playfly FanScore flipbook
Josh Borfitz VIPSenior Associate Athletic Director/Chief Financial Officer @ University of North Carolina at Chapel HillPlayfly contact
Jon Boswell VIPSenior Associate Athletic Director for Venue Marketing & Fan Engagement @ University of Massachusetts LowellPlayfly contact
Lance Grantham VIPSenior Associate AD/Ticketing and Parking @ University of South CarolinaPlayfly FanScore flipbook
Paul Griffin VIPFormer Retired Interim AD @ Georgia Tech; Present UnknownPlayfly Pro
Colin Hargis VIPDeputy AD/CRO @ North Carolina State UniversityPlayfly FanScore flipbook
Dr Tangelia Kelly VIPVP of Communications @ Jackson StatePlayfly.com (sponsor blurb)
Joshua Looney VIPAD @ North AlabamaPlayfly.com (sponsor blurb)
Rob Wyman VIPSenior Associate AD, Chief Financial Athletics Administrator @ Central Michigan UniversityPlayfly contact
(no name on record)Playfly contact; Playfly.com (sponsor blurb)
Lyle AdamsCEO and Founder @ SpryPlayfly contact
Byron BUnknownPlayfly.com (sponsor blurb)
Sid BalagaCo-Founder @ The 4th QuarterPlayfly FanScore flipbook
Susan BlackwoodEx Director @ San Antonio Sports FoundationPlayfly contact
Marcus BrownAsst. Dir. of Academic and Membership Affairs @ NCAAPlayfly contact
Corbin BryantDirector of Events and Marketing @ Emory UniversityPlayfly.com (sponsor blurb)
Joey CarneyFounder, CEO @ ZIYNXPlayfly contact
Carol CartwrightFormer President @ Kent StatePlayfly / Denver ticketing extension
Greg ChickUnknownPlayfly contact
Gary CunninghamFormer ADPlayfly / Denver ticketing extension
Lou DePaoliPresident Executive Search and Team Consulting @ General Sports WorldwidePlayfly.com (sponsor blurb)
Day DLUnknownPlayfly contact
Lee DorpfeldAssistant Athletic Director - Director of Sport Psychology @ University of South FloridaPlayfly.com (ad creative)
Jodie FaulkDirector, Compliance @ Boise State UniversityPlayfly.com (ad creative)
TC GammonsMen's Basketball Asst. Director @ ACCPlayfly FanScore flipbook
Mariah GrantUnknownPlayfly contact
Austin HakansonGraduate Student @ North Dakota StatePlayfly.com (sponsor blurb)
Ernie HallbachAccount Manager @ GallagherPlayfly contact
Ted Hillaryretired MBB officialPlayfly: How We Win For You
Ethan HowardAssistant AD for Internal Operations @ WingatePlayfly.com (ad creative)
Justin IngramWomen's Volleyball Head Coach @ U Illinois ChicagoPlayfly.com (sponsor blurb)
Malasia JacksonUnknownPlayfly.com (sponsor blurb)
Erik JenkinsDirector of Men's & Women's Track & Field and Cross Country @ University of South FloridaPlayfly FanScore flipbook
AB KesingtonSenior Account Executive @ George WashingtonPlayfly.com (sponsor blurb)
Gary KriebelManager of Information Systems @ VirginiaPlayfly college
Tyler LarsnUnknownPlayfly.com (ad creative)
JJ LittenUnknownPlayfly.com (sponsor blurb)
Renee MackinDirector • Operations @ Vanderbilt UniversityPlayfly.com (sponsor blurb)
MG MeyeStudent @ University of LouisvillePlayfly contact
Caleb MickensUnknownPlayfly.com (sponsor blurb)
Jason MontgomeryPartner - Kansas City @ Husch BlackwellPlayfly: How We Win For You
Scott PerelmanMen's Tennis Assistant Coach @ FloridaPlayfly contact
Mark PotterDirector, Ticket & Business Operations @ Syracuse UniversityPlayfly.com (sponsor blurb)
Corion PowersStudent / Football Athlete @ BenedictPlayfly.com (sponsor blurb)
Mitch ProbstJD Candidate - McGeorge School of Law @ PacificPlayfly.com (ad creative)
Kim QuigleyFounder / Chief Executive Officer / Psychiatrist @ Onrise Management, LLCPlayfly contact
Steve SchafferMen's and Women's Swimming & Diving Head Coach @ Grand Canyon UniversityPlayfly contact
Damien SimcoxAssoc AD Facilities @ IowaPlayfly contact
TFC SWWUnknownPlayfly FanScore flipbook
Amadou UnknownUnknownPlayfly.com (sponsor blurb)
Janet VanLiewHead Volleyball Coach @ Trinity Lutheran High School / Recruiting Director @ CVBCPlayfly contact

Power Four AD tracker

Cumulative log of every sitting Power Four Athletic Director who has clicked a Playfly link to date.

Athletic DirectorSchoolConferenceClick dateLink clicked
Chad WeibergOklahoma State UniversityBig 12Aug 27, 2026SBJ — Playfly preseason Top 25 viewership study
Graham NeffClemson UniversityACCAug 27, 2026SBJ — Playfly preseason Top 25 viewership study
Terry MohajirUniversity of Central FloridaBig 12Sep 4, 2026playfly.com — standing sponsor blurb
Carla WilliamsUniversity of VirginiaACCSep 16, 2026SBJ — CFB helmet deals (Playfly’s Christy Hedgpeth)
Bryan BlairSyracuse UniversityACCSep 20, 2026Playfly Sports FanScore report
John CurrieWake Forest UniversityACCSep 21, 2026Playfly Sports FanScore report
John CurrieWake Forest UniversityACCOct 1, 2026SBJ — Wake Forest moves MMR to Playfly Sports
Ross BjorkOhio State UniversityBig TenOct 2, 2026SBJ — Wake Forest moves MMR to Playfly Sports
Carla WilliamsUniversity of VirginiaACCOct 15, 2026virginiasports.com — Cavalier Alliance Network

Prepared by College.town · D1.ticker & CRO.ticker · October 17–23, 2026