|
Total opens 84,460
full-list editions; every open counted, including repeat opens | |
Verified clicks 97
in September |
Unique clickers 86
distinct subscribers |
VIP clickers 25
VIP subscribers who clicked |
Placements 24
editions carrying creative |
Creative that ran
| Creative | Edition & audience served | Clicks |
|---|
ProfileBrownell.png |
Evening Standard · Monday, August 31, 2026 Delivered 32,533 · Open rate 52.1%
All subscribers |
5 |
ProfileHardaway.png |
News from Monday, August 31, 2026
Non-VIP subscribers |
4 |
ProfileBrownell.png |
News from Tuesday, September 1, 2026
Non-VIP subscribers |
15 |
ProfileUnderwood.png |
News from Wednesday, September 2, 2026
Non-VIP subscribers |
2 |
ProfileAuburnMBB.png |
News from Sunday, September 6, 2026
VIP subscribers |
3 |
ProfilePainterSeptember.png |
News from Monday, September 7, 2026 Delivered 32,699 · Open rate 50.7%
All subscribers |
23 |
ProfileOSUJDSeptember.png |
News from Tuesday, September 8, 2026
VIP subscribers |
2 |
ProfileWisconsinSeptember.png |
News from Thursday, September 10, 2026
VIP subscribers |
5 |
ProfileDenny.png |
News from Sunday, September 13, 2026 Delivered 32,586 · Open rate 53.1%
All subscribers |
14 |
Profile5Coaches.png |
News from Monday, September 14, 2026
Non-VIP subscribers |
5 |
ProfileLARGESeptember.png |
News from Tuesday, September 15, 2026
Non-VIP subscribers |
5 |
Profile_NEW_Underwood.png |
News from Wednesday, September 16, 2026
Non-VIP subscribers |
5 |
Profile_NEW_Brownell.png |
News from Sunday, September 20, 2026
VIP subscribers |
0 |
Profile_NEW_Underwood.png |
News from Thursday, September 24, 2026
VIP subscribers |
2 |
ProfileDenny.png |
News from Sunday, September 27, 2026
Non-VIP subscribers |
5 |
Profile5Coaches.png |
News from Tuesday, September 29, 2026
Coaching, team operations & player personnel subscribers |
0 |
ProfileHardaway.png |
Coaches.wire Basketball · Tuesday, September 1, 2026
Men’s basketball subscribers |
0 |
ProfileBrownell.png |
Coaches.wire Basketball · Wednesday, September 2, 2026
Men’s basketball subscribers |
1 |
ProfileUnderwood.png |
Coaches.wire Basketball · Thursday, September 3, 2026
Men’s basketball subscribers |
0 |
ProfileDenny.png |
Coaches.wire Basketball · Monday, September 14, 2026
Men’s basketball subscribers |
0 |
Profile5Coaches.png |
Coaches.wire Basketball · Tuesday, September 15, 2026
Men’s basketball subscribers |
1 |
ProfileLARGESeptember.png |
Coaches.wire Basketball · Wednesday, September 16, 2026
Men’s basketball subscribers |
0 |
ProfileUnderwood.png |
Coaches.wire Basketball · Thursday, September 17, 2026
Men’s basketball subscribers |
0 |
ProfileDenny.png |
Coaches.wire Basketball · Tuesday, September 29, 2026
Men’s basketball subscribers |
0 |
All creatives link to the Profile Behavior home page. Each placement was served to the audience shown; delivered and open figures are shown for the three editions that went to the full list, as of October 12. Clicks are counted by click date for September 1 – 30.
Clicks by destination
| Destination | Clicks | Unique |
|---|
| Profile Behavior home page | 97 | 86 | | Total | 97 | 86 |
Who clicked: segments
| Segment | Clickers |
|---|
| Power 4 athletic directors | 1 | | Power 4 associate ADs and above (includes the AD above) | 7 | | D1 athletic directors, any conference | 3 | | D1 associate ADs or higher (includes the ADs above) | 17 | | Head coaches | 4 | | Men’s basketball staff (coaches, general managers, operations) | 4 | | VIP subscribers | 25 |
Segments overlap, so rows do not sum to the total. Power 4 means the SEC, Big Ten, ACC and Big 12. Seniority is based on each subscriber’s current title on file.
Who clicked: roles
| Role | Clickers |
|---|
| Current D1 athletics leadership | | Athletic director | 3 | | Deputy AD / vice president level | 8 | | Senior associate / associate AD | 6 | | Athletics staff below associate AD | 4 | | Coaches | | Men’s basketball staff | 4 | | Other head and assistant coaches | 5 | | Conference and national offices | | Conference office staff | 4 | | NCAA national office | 2 | | Other athletics | | D2 athletics | 2 | | Former or retired athletics leaders | 5 | | Outside athletics | | Vendors, media and other organizations | 32 | | Profile not on file | 11 | | Total | 86 |
Each of the 86 clickers appears once. Individual clickers are not identified in this report.
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