College.town newsletters
Scout Financial
Engagement Recap · October 3 – 9, 2026
Verified clicks only · D1.ticker morning & Evening Standard editions
Verified clicks
62
in the reporting week
Unique clickers
53
distinct subscribers
VIP clicks
15
from 13 VIP subscribers
Sends w/ placement
10
editions carrying Scout content
Total opens
278,974
every open counted, including repeat opens by the same person
Open rate
53.0%
unique openers per edition ÷ delivered (181,319 of 342,410 across the 10 editions)
Creative that ran
CreativeEdition & destinationClicks
ScoutUAB.jpg
ScoutUAB.jpg
 News from Sunday, October 4, 2026
Delivered 33,385 · Open rate 52.6%
scout-financial.com — UAB partnership
 9
ScoutWhenWeSayAllPayments.jpg
ScoutWhenWeSayAllPayments.jpg
 Evening Standard — Monday, October 5, 2026
Delivered 35,168 · Open rate 47.5%
meetings-na2.hubspot.com/jkoeneman — book a meeting
 3
ScoutIowaState.jpg
ScoutIowaState.jpg
 News from Monday, October 5, 2026
Delivered 35,166 · Open rate 51.6%
scout-financial.com — Iowa State renewal
 5
ScoutGoodEnoughTech.jpg
ScoutGoodEnoughTech.jpg
 Evening Standard — Tuesday, October 6, 2026
Delivered 34,019 · Open rate 51.5%
meetings-na2.hubspot.com/jkoeneman — book a meeting
 2
ScoutBordersDontStopTaxes.jpg
ScoutBordersDontStopTaxes.jpg
 News from Tuesday, October 6, 2026
Delivered 34,009 · Open rate 52.5%
scout-financial.com — international tax guide (creative link)
 3
ScoutVendorsCost.jpg
ScoutVendorsCost.jpg
 Evening Standard — Wednesday, October 7, 2026
Delivered 34,181 · Open rate 50.9%
meetings-na2.hubspot.com/jkoeneman — book a meeting
 3
ScoutODU.jpg
ScoutODU.jpg
 News from Wednesday, October 7, 2026
Delivered 34,009 · Open rate 61.2%
scout-financial.com — Old Dominion tax story (creative link)
 1
ScoutWisconsin.jpg
ScoutWisconsin.jpg
 Evening Standard — Thursday, October 8, 2026
Delivered 34,161 · Open rate 59.3%
scout-financial.com — Wisconsin partnership
 1
ScoutWhenWeSayAllPayments.jpg
ScoutWhenWeSayAllPayments.jpg
 News from Thursday, October 8, 2026
Delivered 34,161 · Open rate 51.7%
meetings-na2.hubspot.com/jkoeneman — book a meeting
 0
ScoutUAB.jpg
ScoutUAB.jpg
 Evening Standard — Friday, October 9, 2026
Delivered 34,151 · Open rate 51.0%
scout-financial.com — UAB partnership
 2
Each placement carries its own tracked link, so these per-placement counts are exact. Image creatives drew 29 of the week’s 62 clicks; the news item and the two sponsor-copy pieces below drew 30; the remaining 3 came from the Sept 29 editions (Wisconsin). Clicks are counted by click date, so an edition can show clicks received after its send day. Placements with 0 clicks are shown because they ran in the period. Open figures cover all ten editions, which went to the full list; they are edition-level and as of October 12.
Editorial mention
News item as published
Iowa State has renewed its partnership with fintech firm Scout and its full platform of payment processing, financial literacy education, one-on-one support, tax preparation and more. (link)
Link goes to the Scout blog post on the Iowa State renewal. The item ran in the Monday morning edition and was repeated in Tuesday’s Evening Standard.
EditionDeliveredOpen rateClicksUnique
News from Monday, October 5, 202635,16651.6%1715
Evening Standard — Tuesday, October 6, 202634,01951.5%11
Sponsor copy
Two image placements ran with accompanying Scout copy in the morning edition. The copy links are tracked separately from the image links.
The International Tax Blind Spot That Could Cost Your Program
Opens with the roughly 25,000 international student-athletes competing in the NCAA and the withholding and treaty-paperwork exposure that lands on the institution, then points to Scout’s Head of Tax, Thad Madden, and “the 5 things every athletic program should be doing right now.”
News from Tuesday, October 6, 2026 · Link: “Read the 5 things every program should know here” · image link 3 click(s), copy link 9 click(s).
Old Dominion University turns NIL income into tax confidence with Scout
Describes how NIL and revenue-share income gave ODU student-athletes real taxable income, many for the first time, and how Scout centralized NIL financial processes and paired its platform with one-on-one guidance. Includes a quote from Dr. Ronald Moses, Former Deputy Athletic Director, Old Dominion University.
News from Wednesday, October 7, 2026 · Links: “Read here” (blog post) and “Book a call” (HubSpot) · image link 1 click(s), “Read here” 3 click(s), “Book a call” 0 clicks.
EditionDeliveredOpen rateClicksUnique
News from Tuesday, October 6, 202634,00952.5%99
News from Wednesday, October 7, 202634,00961.2%33
Clicks and unique clickers in the table are on the copy links only; image-link clicks are in the creative table above.
Clicks by destination
DestinationClicksUnique
Blog — Iowa State renewal 23 21
Blog — International tax guide 12 12
Blog — UAB partnership 11 10
Book a meeting — HubSpot 8 7
Blog — Wisconsin partnership 4 4
Blog — Old Dominion tax story 4 4
Total 62 53
Who clicked
NameNotesClicked
David A Crum VIP
3acrum@gmail.com
 AD @ South Dakota School of Mines Blog — UAB partnership
Michael Alford
michaelalford15@gmail.com
 Unknown Blog — UAB partnership
Matt Banker
matthew.banker@gmail.com
 CEO, Matt Banker Sports Consulting Blog — Old Dominion tax story
Kevin Barefoot
kbarefoot@teamworks.com
 Senior VP of Business Development @ Teamworks Book a meeting — HubSpot
Susan Blackwood
sblackwood0328@icloud.com
 Ex Director @ San Antonio Sports Foundation Blog — International tax guide
Joshua Boone VIP
joshua.boone@du.edu
 Deputy Athletic Director for Strategy and Chief Financial Officer @ University of Denver Blog — International tax guide
Julie Bright
jabdgbkrysben@gmail.com
 Retired Senior Associate Athletics Director @ Iowa State Blog — Iowa State renewal
JT D'Amico
jtutriplesa@gmail.com
 Associate Head Softball Coach @ Georgia Blog — Iowa State renewal
Stacia Eggers VIP
stacia.eggers@uni.edu
 SWA | Senior Associate Athletic Director for Student Services @ Northern Iowa Blog — International tax guide
Kaley Espindola
kaley.espindola@gmail.com
 Employee Relations and Experience Manager @ Colorado Blog — UAB partnership
Ansley Frazier
afrazier@teamworks.com
 Marketing Coordinator / Social Media Manager @ Teamworks Blog — UAB partnership
Ian Frazier
ifrazier@teamworks.com
 Senior Account Executive @ Teamworks Blog — Iowa State renewal
Jackson Fuchs
jackson_fuchs@yahoo.com
 Coord-Business & Finance UAA @ Florida Blog — Wisconsin partnership
Will Garcia
garciaw@umich.edu
 Financial Services Coordinator @ University of Michigan Blog — International tax guide
Michael Goss
michaelfgoss@gmail.com
 Unknown Blog — Old Dominion tax story
Jacob Harrison
jacobmharrison5@gmail.com
 Senior Associate @ Arctos Partners / Former Analyst - TMT Investment Banking @ Goldman Sachs Blog — Iowa State renewal
Avery Helm
helm.avery@yahoo.com
 Unknown Blog — Iowa State renewal
Taurian Houston VIP
taurian.c.houston@dartmouth.edu
 Executive Associate Athletics Director for Administration @ Dartmouth Book a meeting — HubSpot
Scott Howard
scott.howard@nuggets.com
 Director of player personnel @ Denver Nuggets Blog — International tax guide
Kim Jenkins
kim.jenkins@elevatewith.com
 Works @ Scout Blog — UAB partnership; Blog — Wisconsin partnership; Book a meeting — HubSpot
Doug Justice VIP
djustice5313@gmail.com
 Deputy AD for Administration @ Georgia State Book a meeting — HubSpot
Sean Kelly
skelly@teamworks.com
 Implementation Manager at Teamworks + INFLCR Blog — Iowa State renewal
Steve Kennedy
steve@fansmeetidols.com
 Founder @ Fans Meet Idols Blog — UAB partnership
Chris King VIP
cktfp1@gmail.com
 Founder & CEO @ CK1 / Consultant / Former AD @ Robert Morris / UTRGV Book a meeting — HubSpot (2 clicks)
Ted Lambrinides
t_lambrinides@yahoo.com
 President @ Sports Performance Consulting Blog — UAB partnership
Matthew Lavery
matt.lavery3@gmail.com
 Associate Athletics Director External Affairs @ Campbell Blog — International tax guide
Will Lawler VIP
wlawler@sports.uga.edu
 Deputy Athletic Director for Legal Affairs & Player Management/Senior Counsel for Athletics @ Georgia Blog — UAB partnership
Nathaniel Lemons
nathanieljlemons@gmail.com
 Analyst @ Deloitte Blog — UAB partnership
François McGillicuddy VIP
francoismcgillicuddy@gmail.com
 President @ Big Ten Network Book a meeting — HubSpot
Matt Meyer
meymat@gmail.com
 Marketing @ P L I Blog — Old Dominion tax story
Mike Nemeth VIP
man5@msstate.edu
 Retired Senior Associate A.D./Administration @ Mississippi State Blog — Iowa State renewal
Rebecca Pany VIP
rebeccapany1@gmail.com
 Senior Vice President for Sports Administration @ Big Ten Conference Blog — Iowa State renewal
Rob Peterson VIP
robert.peterson@wku.edu
 Deputy AD / COO / CFO @ Western Kentucky Blog — International tax guide; Blog — Iowa State renewal
Jonathan Platten
jplatten@nacda.com
 Director of Creative Services @ National Association of Collegiate Directors of Athletics (NACDA) Blog — Iowa State renewal
J.T. Rogan
jt@driveandcompany.com
 Account Executive @ Drive & Company Blog — International tax guide
Matt Ryan VIP
mqryan@clemson.edu
 SVP, Global Partnership Sales @ Clemson Blog — Wisconsin partnership
Suzanne Sanregret
srsanreg@mtu.edu
 AD @ Michigan Tech Blog — International tax guide
David Sayler VIP
saylerda@miamioh.edu
 Director of Athletics @ Miami University (Ohio) Blog — International tax guide
K Schaer
kschaer@teamworks.com
 Works @ Teamworks Blog — Iowa State renewal (2 clicks); Blog — Wisconsin partnership
Cebu Seospecialist
cebu.seospecialist@gmail.com
 Unknown Blog — Iowa State renewal (2 clicks)
Nick Sparacio
nrsparacio@gmail.com
 Associate Head Athletic Trainer Football @ Georgia Southern University Blog — Iowa State renewal
Bruce Squirrel
squirrelbruce@yahoo.com
 Owner, Director & Designer of Bruce P Squirrel custom designs Blog — Old Dominion tax story
Cody Stone
cody.stone@usca.edu
 Assistant Athletic Director Of Business Services & External Relations @ University Of South Carolina Aiken Book a meeting — HubSpot
Aidan Swienton
as3em@virginia.edu
 IT-CIO Administration Staff @ Virginia Blog — Iowa State renewal
Steve Thomas
stevethomas247@gmail.com
 Unknown Blog — Iowa State renewal
Thomas Thomas Jr
tstj26@gmail.com
 Senior Partnerships Executive @ Teamworks / Co-Founder/CEO @ Basepath Blog — Iowa State renewal
Cd Thompson
cdthompson56@yahoo.com
 Unknown Blog — Iowa State renewal
K Vinso
vinsok2@unlv.nevada.edu
 Student @ UNLV Blog — Iowa State renewal
Greg Wheeler
gregwheeler01@gmail.com
 General Manager @ University of Alabama at Birmingham Blog — UAB partnership (2 clicks)
Nick Young
nyoung1@iastate.edu
 Compliance Coordinator @ Iowa State University Blog — International tax guide
Jake Yurachek
jakeyurachek24@gmail.com
 Co-Founder @ Banner Sports Group Blog — Iowa State renewal
Austin
austin@bannersportsgroup.com
 Student @ Banner Sports Group Blog — Iowa State renewal
Unknown
nilnewsstand@gmail.com
 Works @ NIL Newsstand Blog — International tax guide; Blog — Iowa State renewal
Verified clicks only, counted by click date across the Saturday–Friday week of October 3 – 9, 2026. Creative shown at the asset served in each edition.